how do subdomains affect seo

By keeping your content separate from your website, you decrease the SEO value of your main website and lose many visitor benefits and ranking factors.

Does subdomain effect SEO?

A subdomain URL will allow you to tie in keywords relevant to your site, which is a great opportunity for you to improve SEO rankings based on those keywords.


Do subdomains rank in Google?

Mueller concluded that subdomains generally don’t hurt site rankings. He argued that Google’s algorithms are good at crawling subdomains and subdirectories equally well and making sense of what you are trying to do.


Why you should not use subdomain?

Using a subdomain on your website makes your URL structure look bigger. Subdomains are not regarded as ‘proper websites in the eyes of Google users. You will be responsible for more hosting fees as subdomains require separate hosting accounts. A subdomain may not yield your geolocation signal for search engines.


Which is better for SEO subdomain or subdirectory?

The subdirectory strategy concentrates your keywords onto a single domain while the subdomain strategy spreads your keywords across multiple distinct domains. In a word, the subdirectory strategy results in better root domain authority.


Is subdomain a good idea?

Subdomains are often touted as a good solution for a microsite, blog or landing page. However, they bring a few big disadvantages of which agencies, web companies or IT teams probably aren’t aware. Whatever your online goal may be, using a subdomain is rarely a good choice.


Should I use a subdomain or new domain?

There are many situations where individual domains would be better, but in general, subdomains are preferred where each subdomain is related to the topic or general concept of the main domain. If they are not, then use folders until you are able to purchase appropriate new domain names.


What is the advantage of a subdomain?

Benefits of Subdomains

Subdomains can be used to target a specific market segment, reading group, or country. Google often gives ranking preference to sites with strong topical authority within a targeted niche. The ability to utilize a keyword for clarity, search engine optimization, and promotional purposes.


What is the point of a subdomain?

A subdomain name is a piece of additional information added to the beginning of a website’s domain name. It allows websites to separate and organize content for a specific function ” such as a blog or an online store ” from the rest of your website.


When should I create a subdomain?

Subdomains help you organize your content and provide additional advantages with navigation. Subdomains are like children to your parent or top-level domain. You can put a page of your site to the subdomain, like There are cases that customers create a separate website and put it to the subdomain.


Are subdomains necessary?

In most cases, our recommendation is to have everything on a main domain with subfolders and avoid subdomains. Some servers and older websites work better for a web designer to create subdomains instead of subfolders, which could be why a site is set up that way. If that’s the case, it may be time to get a new website.


How many subdomains can a URL have?

Each domain name can have up to 500 subdomains. You can also add multiple levels of subdomains, such as A subdomain can be up to 255 characters long, but if you have multiple levels in your subdomain, each level can only be 63 characters long.


Which is better subdomain or subfolder?

Subfolders are the easier site structure to set up and understand as they are the same as setting up any other folder on a website. A subfolder is similar to a subdomain in that it allows you to create categories of content, but they are set up differently on servers.


Are subdomains separate websites?

What Is a Subdomain? A subdomain is very different from a subdirectory; it is like an entirely different website. The subdomain is associated with the domain, but not the website that is associated with the domain name. A subdomain is generally considered as a standalone site that is branched off from the main domain.


Do subdomains cost money?

Because subdomains are regarded as separate websites by Google, they also need to be hosted on separate hosting plans. This means that you will need to pay a separate hosting fee for each subdomain.


What’s the difference between a domain and a subdomain?

Follow. Regular domains are your standard URLs like or splashthat. events. Subdomains are a unique URL that lives on your purchased domain as an extension in front of your regular domain like or


Should I put my shop on a subdomain?

When to Use a Subdomain in Ecommerce? Use a subdomain to host the products or services you want to sell online if: You have a well-established website today with organic rankings that you need to preserve, with an inexperienced development team, use a subdomain for your ecommerce website.


Does domain extension affect SEO?

According to, Your domain extension has no effect on your search results ranking. The only exception is country-code top-level domains, such as . us, .


What is a subdomain example?

To recap, a subdomain is the portion of a URL that comes before the main domain name and the domain extension. For example, . Subdomains can help you divide your website into logical parts or create separate sites, for example a separate blog for each sports team.


Is WWW a subdomain?

So, www is a subdomain of your domain, which itself is a subdomain. The www can also be called a third level domain, since it is one level below your second level domain.


Why subdomains are a bad idea for your website and blog?

Subdomains are Viewed as Separate Sites

By keeping your content separate from your website, you decrease the SEO value of your main website and lose many visitor benefits and ranking factors.