how etsy seo works

Etsy SEO is the process of increasing an online shop’s visibility in search engines such as Google or Etsy’s own search system. SEO can be challenging especially since search engines are continuously changing the way consumers search. Therefore, sellers should have a basic understanding of Etsy SEO best practices.

How long does it take Etsy SEO to work?

about one month
Etsy SEO takes about one month to see real results. It takes time for everything to adjust and respond on Google as well as getting new traffic.


How do I crack SEO on Etsy?

Improve your Etsy SEO
Use short but fully descriptive product titles
Avoid using identical keywords
Write up a catchy and compelling description
Don’t skip the Tag section
Backlink to your listings
Analyze the strategy of your direct competitors to improve yours.


How does the Etsy algorithm work?

To show items that buyers are likely to purchase, Etsy’s search algorithm also considers how well individual items tend to do in search. We call this listing quality. If a buyer clicks, favorites, or purchases an item after they’ve seen it in search results, that action contributes to the listing’s quality score.


How do I know if Etsy SEO is working?

Go into your Etsy Shop Stats and look at what keywords are actually being used to find your listings. If you’re picking good keywords and applying them correctly, you should see your Marmalead keywords popping up in there!


How do you get listed higher on Etsy?

How to Master Etsy SEO
Use long-tail keywords
Use the beginning of the title for the strongest keywords
Don’t stuff keywords into your title.
Use all 13 tags.
Carefully choose attributes that can be used to describe your listing.
Be as specific as possible when choosing the categories for your product.


What is the biggest seller on Etsy?

CaitlynMinimalist Jewelry
Top 100 Etsy Sellers
Rank Seller Category
1 CaitlynMinimalist Jewelry
2 ModParty Weddings
3 Beadboat1 Craft Supplies & Tools
4 AcornandCrowStudio Electronics & Accessories
95 more rows


Why are my Etsy views so low?

Why do my number of views on Etsy drop? There are many reasons that views on a shop can go down, whether that be a seasonal shift, lack of social media outreach, or a few bad reviews. While losing views can definitely hurt a shop, there are ways to get those views back up again.


How do I get my Etsy shop noticed?

Etsy SEO: 5 Must-Do Steps to Help You Get Found on Etsy
Find the best keywords for Etsy. 1.1. Think like a buyer
Optimize the key components of your listing. 2.1. Title
Beef up the content of your listing. 3.1
Keep your customer and market experience score high. 4.1
Offer competitive shipping prices.


How do I optimize my Etsy listings 2022?

Choose an Etsy Shop Title That Describes Your Products and Includes Keywords.
Do Etsy Keyword Research and Choose Your Keywords.
Use Keywords in Your Product Titles and Descriptions.
Avoid Using the Same Keyword for Similar Products.
Use All of the 13 Product Tags in Each Listing.
Select Specific Categories.


Are Etsy sales down 2022?

Amid a swoon in e-commerce activity and investing this year, Etsy had lost more than half its valuation heading into the print, falling 51.9% so far in 2022 as the S&P 500 index SPX, +1.73% declined 12.4%.


What sells fast on Etsy?

What to Sell on Etsy: 10+ Best Selling Items on Etsy
Sticker. The first trending product on Etsy is stickers
Notebook and journal
Home decor
Digital designs/Graphic design
Toys & baby items
Vintage items.


What sells very well on Etsy?

10 Top Items To Sell On Etsy
Accessories. Masks were the must-have accessory of 2020, but it’s time to take a peek at the bigger selection of accessories
Art and Collectibles
Craft Supplies
Digital Artwork and Printable Items
Home Goods


Are there Etsy millionaires?

Alicia Shaffer, often referred to as Etsy’s richest seller, made numerous headlines for raking in $70,000 a month in sales. In 2015, her shop, Three Bird Nest, earned nearly $1 million on the platform.


Why am I getting no orders on Etsy?

Your Items Aren’t Being Seen

Probably the most common problem is what’s called SEO, or a lack thereof. SEO stands for Search Engine Optimization and in plain English, it is basically how you craft the information within your listing in order to be seen on Etsy.


How many listings should you have on Etsy?

Many long-time Etsy sellers recommend that you don’t go beyond 100 items if you are on your own. If you are a small company, the site doesn’t favor shops with over 500 items, as fees can mostly offset profits. For example, if you sell jewelry, it is best that you don’t get too many listings out.


How do I promote my Etsy shop on Google?

To market your Etsy Shop on Google, head to your shop manager and select Marketing then Google Shopping. From there turn on the Advertise with Google Shopping ads feature.


Where do you put SEO keywords on Etsy?

Use a focus keyword strategy for Etsy SEO.

You’ll put this word at the beginning of your title, in your tags, and throughout your description. One word or phrase to describe your product that you repeat all over the place in your title, tags and description.


Is it worth it to pay for Etsy ads?

It may be a good idea to pay for ads so that the listings show up higher in the Etsy search results. For newer shops, it may be worth it pay for ads as an investment to gain visibility and some positive reviews on Etsy quickly. So, Etsy ads are not for everyone. The most important thing is to test it for your own shop.


Should I advertise all my Etsy listings?

Etsy encourages sellers to promote all their active listings the first time they start running paid campaigns. This is a good strategy because if you promote all your active listings, Etsy’s Ads tool will have a chance to gain more data on what your shop is all about and how users interact with your storefront.


What months are slow on Etsy?

In normal years, the second and third quarters (Apr 1-Sep 30) are slow too.