how important are collection description to seo

A description with around 100 words is a good goal. It is better to give a good summary about the product in the category without revealing too much detail. Include a ‘Read more’ link that leads to a separate web page or blog piece if you want to expand on your descriptions.

Does product Description affect SEO?

The answer to the above-mentioned question is yes; product description affects your site’s SEO. It helps grow organic traffic, conversions and sales.


What is a collection page SEO?

In terms of SEO, the homepage, at the top of the base should rank for your broader, or branded terms, while each level below should be more and more targeted. So, the collections pages should target the categories of products your eCommerce store sells.


How do you write a good collection description?

Know who your target audience is. The first step to writing product descriptions is to define your target audience
Focus on the product benefits
Tell the full story
Use natural language and tone
Use power words that sell
Make it easy to scan
Optimize for search engines
Use good images.


How do you rank collections in pages?

So let’s get stuck in.
Step 1: Consider Your “Main” Keyword by Collection Page.
Step 2: Consider “Long-tail” Keywords Over Generic, High-Volume Keywords
Edit & Optimise Your Meta Data
Step 4: Increase On-Page Relevance for Target Keywords
Step 5: Consider ‘Splitting’ Text for Improved User Experience.


How long should product descriptions be SEO?

between 305-400 words
A product description should be between


How do you optimize product descriptions for SEO?

5 Tips for Writing SEO-Friendly Product Descriptions
Use persuasive wording. According to advertising tycoon David Ogilvy, persuasive words can convert into sales
Use the power of the words to tell stories
Keep copy concise
Optimise for search engines
Avoid creating duplicate product descriptions.


What is a meta description in Shopify?

A meta description is the brief bit of text that is shown in search engine results after the title tag. The meta description can be set for webpages, product pages, collection pages, and blog posts in Shopify. Make sure each page has a unique meta description that uses plain, direct language.


What is a collections page?

Collection pages are essentially templates for recurring pieces of content, such as blog posts, help articles, or even landing pages.


Why is product description important?

Product descriptions are essential for a successful online business because they help you become more visible online, share the information needed by consumers to make a buying decision and therefore, have more sales.


Why do you need product description?

Why are product descriptions important? Product descriptions help a customer make informed purchasing decisions. They also make your website look professional, as it would be absurd to just list products and their prices, without informing the customer anything about them.


What would happen if there is a good product description?

A good product description reflects your brand and your target audience. It can really help bridge the gap between what your brand is and who your customers are. A good product description will help your online shop rank higher as well.


How do I write a Google product description?

Best practices
Be specific and accurate. The more specific you are in your description, the easier it is for customers to identify the product they are searching for.
List the most important details in the first 160 – 500 characters
Include your product’s most relevant features and visual attributes.


What is a detailed description of a product?

A product description is a form of marketing copy used to describe and explain the benefits of your product. In other words, it provides all the information and details of your product on your ecommerce site. These product details can be one sentence, a short paragraph or bulleted. They can be serious, funny or quirky.


How do you SEO a product page?

How to optimize product pages
Align product names with your keyword strategy
Descriptive and consistent product URLs
Meta information: title tag and meta description
Descriptive headings
Include product attributes (and link them) .
Write engaging product descriptions
Include high-quality images.


How do you write SEO friendly descriptions?

Best Practices When Writing Meta Descriptions
Attain 158 characters and no longer on desktop and 120 characters on mobile.
Use action-oriented language. It gets clicks!
Make it specific and relevant. Put that keyword in and don’t create duplicate meta descriptions!
Don’t deceive users
Provide a solution or benefit.


What should I write for SEO description?

Characteristics of a good meta description
Keep it up to 155 characters
Use active voice and make it actionable
Include a call-to-action
Use your focus keyword
Show specifications, where possible
Make sure it matches the content of the page
Make it unique.


How do I increase SEO on Shopify?

7 Shopify SEO Strategies to Improve Ranking on Google
Conduct Keyword Research
Infuse the Keywords Into Your Page Content
Improve Your Website’s Navigation
Get More Backlinks to Improve SEO
Optimize Your Website for Speed
Take Blogging Seriously
Use the Right SEO App.


Do Shopify tags help SEO?

To get back to the customer’s question, yes product tags can help with SEO but really, they are just treated as content by Google. And more content is always better as long as it’s quality and unique content. Use your tags if it only takes a few minutes, but invest your time into writing better product descriptions.


How do you write a meta description for 2022?

Best Practices For A Good Meta Description Length in 2022

Meanwhile, your meta description length should be kept descriptive and between 150 and 160 characters for optimal length, and this includes spaces. Additionally, you also want to make sure to: Accurately summarize the page content.


How many items should be in a collection?

Overall, it’s best to have at least ten or so. When starting your first collection, keep it in that area, and you can reap the benefits from market research in no time. Again, a lot depends on other factors like your target market, clothing manufacturers and their MOQs, and where you’re selling your product.