how to analyze your competition seo

SEO competitor analysis (AKA competitive analysis) works as a powerful research strategy in helping you to rank higher, get more traffic, and earn more conversions. Its magic happens by uncovering SEO opportunities you may not have seen otherwise.

How do you analyze your competition?

A competitive analysis involves four key steps:
Identify your competitors. This sounds straightforward, but in fact there are different kinds of competitors to consider
Gather information about your competitors
Analyze your competitors’ strengths and weaknesses
Determine your competitive advantage.


What is the best SEO tool for competitor site analysis?

Best SEO Competitive Analysis Tools (and How to Use Them)
Page Optimizer Pro.
Alexa Traffic Rank.


How do you Analyse competitors website?

You can do this by following these next steps:
Identify and make a list of your competitors
Analyze their positioning
Identify their target segment
Analyze site performance and user experience
Take a trip down their funnel
Find out what stack the website is built with
Analyze their content strategy.


Why is competitive analysis important in SEO?

SEO competitor analysis (AKA competitive analysis) works as a powerful research strategy in helping you to rank higher, get more traffic, and earn more conversions. Its magic happens by uncovering SEO opportunities you may not have seen otherwise.


What is competitor analysis example?

A competitor analysis is an assessment the position of potential competitors. It is a common market research activity that is performed to identify opportunities and risks associated with strategies such as a new product. The following are examples of things that are commonly included in a competitor analysis.


How do marketers analyze competition?

In marketing competitor analysis, you assess the strengths and weaknesses of your rivals. You try to figure out what situations may provide an opportunity for them. Find situations which are likely to become a threat for them as well. A marketing competitor analysis is a critical part of your own marketing strategy.


What are competitor analysis tools?

Competitor Analysis Tools for Content

The tool looks at a piece of content’s engagement on social sites as well as its total shares across the web. Not only does this clue you in on who’s killing it in terms of industry content, but also it helps you identify potentially hot topics to explore yourself.


How dofind my competitors keywords for free?

1. Google Keyword Planner Tool
Select search for new keywords using a phrase, website, or category
Enter your competitor’s URL and click get ideas
Review the list of competitor keywords.


How canspy on my competitors?

Here’s how to get started spying on your competition:
Use social listening to monitor your competitors. Close up Woman hand Using a Smart Phone with blank screen at coffee shop
Use tools to monitor your competitors’ web traffic, performance and SEO strategy
Monitor and understand your competitors’ social media strategy.


How do competitors analyze keywords?

How To Do Competitor Keyword Analysis
Use competitive analysis templates
Create a list of your top SERP competitors
Identify keyword gaps and content gaps
Understand your and your competitors’ audience
Create audience-centric and SEO-optimized content to fill content gaps
Track your competition’s performance.


How do SEO competitors Analyse in WordPress?

How to perform an SEO competitor analysis in WordPress (in 4.
Step 1: Create a ManageWP account and connect your website
Step 2: Activate the SEO Ranking add-on
Step 3: View your SEO ranking and compare it with competitors
Step 4: Use competitor data to improve your SEO.


How do you write a competitor analysis example?

What to include in a competitive analysis
A description of your company’s target market.
Details about your product or service versus the competitors’
Current and projected market share, sales, and revenues.
Pricing comparison.
Marketing and social media strategy analysis.
Differences in customer ratings.


How do you write a competitor analysis template?

Here is a step-by-step process for writing a competitor analysis report:
Write down your competitors.
Write what you know about them already.
Discover who their target customers are.
Discover their pricing methods.
Investigate their marketing strategy.
Figure out their competitive advantage.


Is SWOT a competitive analysis?

SWOT (strengths, weaknesses, opportunities, and threats) analysis is a framework used to evaluate a company’s competitive position and to develop strategic planning. SWOT analysis assesses internal and external factors, as well as current and future potential.


What is the best competitive analysis tool?

Best competitor analysis tools
Quick Search.
Google AdWords Keyword Planner.


What is competitor analysis framework?

A competitive analysis framework is a model or tool marketing professionals can use to compare their business plan or marketing strategy with their competitors’. This model can create a visual structure for a marketing competitive analysis.


How dofind my competitors target audience?

To track your competitors’ retargeting campaigns, visit a number of competitors’ websites and click through some of their site content. Wait a few hours, then scroll through your Facebook News Feed to see if you get retargeted with any of their ads.


How dofind my competitors SEO keywords?

The 8 best tools to find competitor keywords
WordStream’s Free Keyword Tool.
Google Auction Insights.
Seed Keywords.
Tag Clouds.


How dofind my competitors on Google?

4 tips for highly effective Google Ads competitor analysis
Search for your main keywords. By now, everyone in the SEO world knows why finding the right keywords is a top priority
Use Auction Insights
Use SpyFu to find your competitors’ keywords
Compare the Competition with SEMrush.


How dofind SEO keywords?

Step 1: Make a list of important, relevant topics based on what you know about your business
Step 2: Fill in those topic buckets with keywords
Step 3: Understand How Intent Affects Keyword Research and Analyze Accordingly
Step 4: Research related search terms
Step 5: Use keyword research tools to your advantage.