how to create seo competitor analysis

What is the best SEO tool for competitor site analysis?

Best SEO Competitive Analysis Tools (and How to Use Them)
Page Optimizer Pro.
Alexa Traffic Rank.


How do you structure a competitor analysis?

Here is a step-by-step process for writing a competitor analysis report:
Write down your competitors.
Write what you know about them already.
Discover who their target customers are.
Discover their pricing methods.
Investigate their marketing strategy.
Figure out their competitive advantage.


How do you write a competitor keyword analysis?

How To Do Competitor Keyword Analysis
Use competitive analysis templates
Create a list of your top SERP competitors
Identify keyword gaps and content gaps
Understand your and your competitors’ audience
Create audience-centric and SEO-optimized content to fill content gaps
Track your competition’s performance.


How do you Analyse a competitor website?

You can do this by following these next steps:
Identify and make a list of your competitors
Analyze their positioning
Identify their target segment
Analyze site performance and user experience
Take a trip down their funnel
Find out what stack the website is built with
Analyze their content strategy.


How do I track traffic on my competitor?

A great way to find this out is to perform a quick Google search on the competitor websites you’re looking at. Simply type and hit go. How many search results are there?


How do you do competitor analysis in Excel?

You can press the plus sign get additional rows you can also apply the same procedure forMore


Is SWOT a competitive analysis?

SWOT (strengths, weaknesses, opportunities, and threats) analysis is a framework used to evaluate a company’s competitive position and to develop strategic planning. SWOT analysis assesses internal and external factors, as well as current and future potential.


What is competitor analysis framework?

A competitive analysis framework is a model or tool marketing professionals can use to compare their business plan or marketing strategy with their competitors’. This model can create a visual structure for a marketing competitive analysis.


How do I find my competitors SEO keywords?

The 8 best tools to find competitor keywords
WordStream’s Free Keyword Tool.
Google Auction Insights.
Seed Keywords.
Tag Clouds.


Why competitor analysis is important in SEO?

The first importance of competitor analysis in SEO is that it enables you to identify who your main competitors in the market are. With that, you can be able to do more analysis to gauge their standing in the market. In so doing, you should find both direct business competitors as well as online competitors.


What is SERP in SEO?

A search engine results page (SERP) is the list of results that a search engine returns in response to a specific word or phrase query.


What is competitor analysis example?

A competitor analysis is an assessment the position of potential competitors. It is a common market research activity that is performed to identify opportunities and risks associated with strategies such as a new product. The following are examples of things that are commonly included in a competitor analysis.


How do I compare competitors to my website?

Evaluate your competitors’ website content
Pay close attention to their brand
Find out what website tools they’re using
Monitor competitors on social media
Look at their pricing page
Get a picture of their SEO strategy and traffic
Become a customer.


Which of the following tool we use for competitor analysis?

SEMrush. This is the ultimate competitor analysis tool because it’s an all-in-one digital marketing suite that covers SEO, PPC, keyword research, competitive analysis, social media, PR, content, and even more.


How do I spy on competitors keywords?

How to Spy on the Competition – 10 Winning Techniques
Subscribe to Newsletter and Social Media. This is where you should start
Track Brands
Find out What Technologies They Use
Check Popularity
Check Paid Keywords
Check SEO
Check Display Ads
Check Backlinks.


How do I find my competitors in my niche?

Follow the steps below to find opportunities to outperform your competition using free analysis tools.
Define the nature and scope of your industry niche
Determine who your real competitors are
Define your customers and their expectations
Clear out internal “competitors.”


Can you see competitors on Google Analytics?

Google Analytics

Google Analytics is one of the most convenient solutions to track your competitors. This free tool helps you understand your audience through data.


How do you SWOT a competitor?

How to Carry Out a Competitor SWOT Analysis
Identify Your Competitors. To start your SWOT, go first with your top five direct competitors and work your way outwards to include: .
Track Your Competitors’ Digital Footprints
Analyze Intel & Create a Competitor Analysis
Turn Information Into Results!


How do you do a SWOT analysis for a competitor?

Questions to ask during a SWOT analysis of your competition
What does your competition do really well?
What are they known for?
What attracts customers to them?
Why do customers ultimately end up purchasing from your competitors?


What are 4 examples of opportunities?

There are many types of opportunities you can post, depending on what you need or are looking to do, such as:
Get help on projects.
Propose working groups.
Get testers for new ideas or products.
Create a team to work on an idea you have.
Share your expertise or best practices in a particular field.