what does seo above the fold mean

What is above-the-fold SEO? Above the fold basically means how Google (and users) see your content when your page loads and without having to scroll. The fold refers to the invisible line dividing the content you see before scrolling, and the content you see after you start scrolling down the page.

What do you mean by above the fold?

Above the fold content is the part of a web page shown before scrolling. Any content you’d need to scroll down to see, would be considered ‘below the fold’. The ‘fold’ is where the browser window ends, but the content continues underneath.


What does above the fold mean in business?

Above-the-Fold is a term that refers to the top portion of a web page that is visible without scrolling. This concept originates from the newspaper industry, where the term refers to all of the content that’s visible in the top section of a folded newspaper.


What does above the fold mean in advertising?

The phrase above the fold originates from newspapers. It refers to all content literally above the folded line on the front page. It’s the most visible content and is meant to capture people’s attention so they’ll grab the paper off the stand for further reading.


Why above fold content is important?

Why Is Above the Fold Content Important? Above-the-fold content is the first thing your users see when a web page loads. If you can show the user they’re on a page that matches their search intent, they’re less likely to bounce back to the SERP and click on your competition’s links.


How do you optimize above the fold?

How to optimize above the fold content
Add a powerful H1 tag.
Add keywords in the opening paragraphs.
Optimize for Google featured snippet.
Add visible call to action buttons.
Make sure that there is text content above the fold.
Add Alt text for images.
Disable lazy loading for above the fold images.


What should be above the fold on a website?

‘Above the fold’ refers to the section of your site that first greets users when they land on a page. The content above the fold is the header, text, imagery, or video that’s visible before users have to scroll. Ideally, it should convey what an organization does and its associated benefits.


What is the 15 second rule?



What is above the fold and below the fold?

‘Above the fold’ was anything on the top half and ‘below the fold’ was anything underneath. The content that was deemed less important was traditionally placed below the fold, since it was mostly invisible when displayed on a newsstand. In the 1990s as publishing moved onto the web, the term ‘below the fold’ remained.


Does above the fold matter?

Since readers can only see the top half of a newspaper, it is imperative for the content above the newspaper’s fold to be compelling ” influencing readers to buy a piece. It has, therefore, become a common practice to display a newspaper’s most intriguing stories and graphics above the fold.


How much is above the fold?

600 pixels
On a website, above the fold means any content that’s viewable without scrolling. So websites would try to cram up all their information within the designated 600 pixels of space.


Which of the following best describes content that is above the fold?

Above the fold for a website refers to the content a viewer sees before they scroll down. It’s prime real estate that receives the most attention from your visitors because it’s the first thing they see, which is why it should immediately pull the reader in.


Where is the fold on a website?

The concept of the fold is pretty useful for websites, too. When you’re talking about above-the-fold in web design, it’s simply the content that fills your screen. The fold is the bottom of the screen. That’s why it’s crucial to hook visitors from the minute they land on your site.


How many visitors to a website is good?

As per Mike Sullivan, top contributor to the Google Analytics support forum, the percentage of returning visitors to your site should be around 30%. Anything less than that is below average, while having it around 50% is considered to be good.


What is the average time someone spends on a website?

Research shows the average time spent on a website is about 45 seconds.


What is a good average time spent on website?

A good benchmark for Average Time on Page is 52 seconds, across multiple industries. Based on data from 20 billion user sessions, B2B websites have the highest Average Time On Page of around 82 seconds.


Where is above the fold?

Above the fold is the upper half of the front page of a newspaper or tabloid where an important news story or photograph is often located. Papers are often displayed to customers folded so that only the top half of the front page is visible.


How big is the fold on a website?

Instead, when you see publications talking about the fold in online media, they are now referring to the bottom of a browser window, which is usually approximately 600 pixels from the top of the page.


What is above the fold copy?

So what is considered above the fold when it comes to your web content? Above the fold website copy is any content that appears on the top half of your website when someone first arrives at the URL, without any scrolling or clicking.


How many views do you need to make money on a website?

As a rule of thumb, a website needs at least 50 page views per day to be profitable. You can get hosting for a new website for as little as $


What is considered a small website?

Given the fact that a page loads in less than a second I consider all websites with less than one page load per minute as definitely low traffic websites. Usually websites with less than one page load per second are as well considered as low traffic websites.