why do my organic seo rankings go up in google but down in yahoo

Each search engine has a unique algorithm that it uses to rank websites. Google heavily relies on text, even to rank images, which will contain alt-text. Yahoo and Bing, on the other hand, are highly visual.

Does Yahoo use SEO?

First, SEO for Yahoo! and Bing are similar. So if you’re optimizing for Yahoo!, you’re also essentially optimizing for Bing. Both search engines have their own algorithms”that is, automatic systems that determine how to rank websites for any given word or phrase”but they are very similar to one another.


Can you pay Google to rank higher in organic results?

Tip: There’s no way to request or pay for a better local ranking on Google. We do our best to keep the search algorithm details confidential, to make the ranking system as fair as possible for everyone.


Why is my organic search dropping?

A sudden drop in organic traffic can be caused by many factors, including a drop in rankings, changes made to your website, changing relevance for your content, or Google updates.


Why do SEO rankings fluctuate?

Rankings Fluctuate Due to Competition

The more competitive a query is, the more the sites ranking for that query will fluctuate.


Is Yahoo better than Google?

Both Google vs Yahoo offer different benefits. They both have different ranking systems and algorithms. However, this does not mean that one is better than the other. While most of the young people do prefer Google today, people who are older than 45 still seem to stick to Yahoo.


What algorithm does Yahoo use?

Content Optimization and Relevance Engine
The algorithm, called CORE (Content Optimization and Relevance Engine), generates 45,000 versions of the module every five minutes and chooses which ones to display to users based on their gender and age (obtained if they have registered for a Yahoo account) and previous clicks on Yahoo.


Is SEO better than Google Ads?

Key PPC vs. SEO take-aways

Improvements to SEO can help your website rank higher on Google Search by making it more relevant to users, while PPC ads like Google Ads are paid online advertisements which allow businesses and website owners like you to bid on the chance to show an ad next to searches on Google.com.


Do Google Ads improve SEO?

While Google Ads won’t directly help your SEO performance, there are various ways PPC can indirectly influence your SEO performance. Google Ads can help expose your content to more users, which can improve the likelihood of people sharing or linking to your content, generating valuable backlinks in the process.


What is the difference between organic rankings and Google Ads?

To answer the question about the difference between organic SEO and Google AdWords, the difference is that AdWords involves paying Google to put your website at the top of search results based on the keywords you are paying to rank for, whereas SEO involves making your site better so Google will rank it high in search .


Why is my organic traffic not growing?

Your website’s gorgeous, but it’s slow

Slow page loading times directly affect your SEO and Google rankings and are obstacles in the way of increasing organic traffic. Several factors play a role in website speed: Images: Have your images been optimised for the web, or are their file sizes weighing down your pages?


What you should do when you find your SEO ranking suddenly drops?

Step 1: Don’t panic! Don’t panic”this happens to all of us
Step 2: Did your Google Rankings really drop? .
Step 3: Scope the ranking drop’s impact
Step 4: Recent website changes
Step 5: Technical issues
Step 6: Google algorithm update
Step 7: Google SERP update
Step 8: Disavowed valuable backlinks.


Why has my site lost traffic?

The most common cause of a sudden drop in website traffic is a recent search algorithm update. Penalties, redirects, incorrect robots. txt rules and ranking losses are all other legitimate reasons why you may see a drop in website traffic.


Why does my Google ranking keep changing?

While algorithm updates will certainly have an effect on your rankings, experience has shown us the two most common reasons for rankings that keep changing are: Technical issues. The competition making moves.


How often do Google rankings change?

Most experts estimate that Google changes its search algorithm around 500 to 600 times each year. That’s somewhere between once and twice each day. While most of these changes don’t significantly change the SEO landscape, some updates are significant and may change the way we go about writing for SEO.


Why did I lose a keyword?

It could be page views, conversions, new traffic from new keywords, or any other KPI. You also have pages that lost traffic. The page could still be ranking but one keyword variation dropped and it was a big one. Other times you ended up losing a featured snippet but are still on the first page (and vice versa).


Why did Yahoo fail against Google?

Just how Orkut’s slow speed had made it cumbersome for its users and made it lose its audience to Facebook, Yahoo!’s heavy advertising reduced its quality of user experience and made it lose its audience to Google. Users started switching to other alternatives, and its market value started to depreciate over the years.


How did Google Defeat Yahoo?

Google built a broad platform that extends across the entire web by focusing on simplicity and flexibility, while the complexity of Yahoo’s infrastructure may be the reason it ends up as a small part of another business.


Does anyone actually use Yahoo?

Yes, people still use Yahoo Mail. According to one report from late 2019, there are more than 200 million active Yahoo email users responsible for more than 26 billion emails every day”all by themselves. But why would someone choose Yahoo Mail over Gmail? Perhaps that’s a biased question.


What is the main difference between Google and Yahoo?

The key difference between Google and Yahoo is that Google has a large market share and has a wider scope whereas Yahoo has a small market share and is a good option for entertainment. Google and Yahoo have been the major players in the internet and software industry and have a history of rivalries.


Which is safer Google or Yahoo?

The simple logic is that Google is a safer neighborhood than Yahoo for email and social media activity. Google’s been a first mover and innovator when it comes to cybersecurity, and Yahoo’s been a laggard. Plus, Yahoo’s been very slow in responding to hacks on their users.