A lot has changed since the 2020 lockdown. Because the company started to transition to digital in order to get through a challenging period and avoid losing consumers, the number of jobs and new vacancies online has dramatically expanded after the quarantine.

Those who lost their employment and their normal level of income contemplated switching to more well-liked professions. Many applicants started to take into account working remotely.

In this post, we’ll examine the top 7 remote internet marketing professions that will be in demand in early 2023.

Professions for remote work

The most popular ones can be found in the areas of marketing, programming, management, design, analytics, and digital media. By the way, remote digital media vacancies are especially popular among job seekers today.

It is not necessary to obtain a higher degree to work in these fields. For individuals who want to alter their field as adulthood, this is a huge bonus. A few of the key benefits of remote careers include competitive salaries, flexible work schedules, and the flexibility to work from anywhere in the world.

There are many online professions in demand, but if you love sales and everything related to them, Internet marketing is right for you. This area is associated with finding and retaining customers and meeting consumer demand. Marketing is ideal for remote work. Let’s take a closer look at the most demanded professions in this area.

1. Internet marketer

Internet marketers are becoming more and more in demand because they are connected with sales. The ability to sell on the Internet is highly valued today. A good specialist is deeply versed in one of the tools: analytics, setting up advertising campaigns, and SEO. Such people are always needed in business.

What is he doing:

• studies the market analyzes the target audience and competitors;
• draws up a portrait of the target audience;
• positions the product sets itself apart from competitors;
• understands the economics of the product;
• selects promotion tools and channels;
• prepares a marketing plan;
• evaluates the effectiveness of advertising campaigns.

2. SMM manager

Almost every business has social media to promote. It is with this digital channel that the SMM manager works remotely. He not only writes posts and selects illustrations, but also manages the entire project, from budgeting to advertising campaigns.

What is he doing:

• works with texts, photos, and videos;
• communicates with bloggers and subscribers;
• brings traffic to the project;
• develops a strategy for promotion in social networks;
• sets up ads;
• evaluates costs and prepares estimates.

3. Targetologist

Sets up targeted advertising in social networks for a specific target audience. Such advertising hits the target exactly, so it brings more potential customers. A specialist who knows how to correctly set up targeted advertising is very necessary for business.

What is he doing:

• launches advertising for a specific target audience;
• manages the budget;
• creates creative texts for advertising;
• doing analytics.

4. Commercial editor/copywriter

Solves business problems with the help of content, mostly text. But to work with text, work with video, audio files, and other multimedia information posted on the Internet can be applied.

What is he doing:

• writes texts for various platforms – from the media to social networks;
• selects illustrations and makes infographics;
• packs the content into a finished product;
• manages the editorial office (most often remotely);
• conducts editorial analysis.

5. PPC specialist

Knows how to set up advertising in Google and Yandex. It brings direct sales to the business, therefore it is in demand in the market and is highly valued.

What is he doing:

• sets up ads;
• manages the budget;
• conducts analytics and optimizes advertising campaigns;
• brings the result to the set KPI.
• How much does he earn on average:

6. SEO specialist

No successful business can do without it. An SEO specialist optimizes the performance of the site and all content so that they get into the first positions of Yandex and Google search results. Thus, he brings more customers to the business.

What is he doing:

• develops a strategy and promotion map;
• optimizes the site and individual pages for proper operation;
• identifies technical errors and corrects them;
• prepares terms of reference for copywriters and other team members;
• leads the team.

7. Create podcasts

Podcasts are a rapidly growing multimedia content format. It is needed to transmit information in audio format. Podcasts are in demand among journalists, specialists in related digital professions, small and medium businesses, freelancers, and anyone who has something to say about their work and experience.

What is he doing:

• comes up with topics and formats for podcasts;
• creates a visual design;
• selects equipment, records, and works with sound;
• engaged in promotion and monetization.

Conclusion

Today, there are dozens of remote professions in Internet marketing that will be in demand in the coming 2023. The above specialties are just the tip of the iceberg because there are actually many more online professions, and their importance will only grow every year.